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THERE IS A FORMULA TO EVERYTHING

Website and social media presence 

IP intellectual property and how to apply it to business 

AI (when to use it)

WEBSITE UNDER CONSTRUCTION - SUBSCRIBE AND WE

WILL NOTIFY YOU WHEN THE WEBSITE IS COMPLETE.

1

WHERE TO START

WHERE TO START
COURSE OUTLINE
+ First use of name
​+ Domain registry 
+ Social media handles 
+ IP registry (own stuff) 
+ Social media marketing
+ Content creation  

Monetization 

Logo and stylized word marks are like the face of one's business. One must be mindful when creating such a piece of IP (intellectual property) because it will be used to give ones brand or business an identity. 

BOSS FORMULA consult session

+ Brainstorming / ideas

+ Custom Creation 

+ Upgrades and/or edits 

Cost: $60/hr (the price range depends on multiple factors. 

One's official website is the online source of a brand and/or business. There's a certain level of simpleness and complexity to building a online presence (which in part, is the overall website. 

Cost: $900-3000 (the price range depends on multiple factors. 

- Trademark protection should be a priority when starting a brand or business. Commonly, individuals will register a domain name or social media account and assume that translates or converts to ownership - that is false. 1. it's important to check whether the name is active or in use. 2. An United States Trademark Registration is ideal when claiming an asset. Trademark Assets are often referred to as trademarks, service marks, trade names, logos, and slogans.

 

- Logo creation when using free applications or websites such as Canva. In a decent percent of cases, individuals were unsuccessful in obtaining a registration. If anything, they were committing IP (intellectual property) infringement. 

- IP infringement occurs both intentionally, and sometimes, mistakenly. The Digital World or Metaverse has taken graphic design or digital creation to another level. Therefore, there's frequent mis-use or infringement of (IP) such as images, videos, and music. If a small brand or business commits infringement - this may result in rebranding which is costly. 

- AI technology, as a business, it's important to consider the risks vs benefits. 1. if one is using AI for strictly commercial use and to profit (it's important to understand how each AI tool works). Succinctly, an AI image generator may use IP material without permission (from the copyright owner). This is can be risky because the IP owner can file a lawsuit of infringement. Therefore, don't rely on AI to generate photography, graphics / logos, unless certain it's not one's IP property. An AI chatbot maybe helpful to assist consumers or responding to messages. 

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CONTACT 

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Our content may not be sold, reproduced, or distributed without our written permission. Any third-party trademarks, service marks and logos are the property of their respective owners. Any further rights not specifically granted herein are reserved.

Permission is not given to any AI tool to scan our website / multimedia or likeness. 

© 2023 BOSS FORMULA & MRDX: MR. DENIRO X  all rights reserved

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